Finding the best electricity company in Houston for your home doesn't have to be difficult. Here at Direct Energy, we are committed to helping you Use Less of What We Sell™ with our personalized energy insights tool Direct Your Energy. Take control of your electricity cost and your Houston power bill with easy energy usage tracking and energy efficiency insights.

Even though customers in deregulated Texas markets routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated and regulated market has shrunk to 8.8 percent. In 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.

Geek Your Rate: This website finds you the lowest-priced electric provider and plan in your area based on your last 12 months of usage (You have to type it in from your bills). You pay a one-time fee of $9.95 to access the rates and the website's algorithms to find your best plan for a 48-hour time period. You can also try it for free to see how it works, but the data Geek Your Rate gives in the free trial are 6 months old. More info
Consumers were promised cheaper power when Texas deregulated its electricity markets in 2002 at the urging of big industrial users and power companies. Average retail prices have declined by more than 60 percent since 2001, although much of that decline is due to the plunge in natural gas prices that followed advances in shale drilling and consequently wholesale power prices. Proponents of deregulation argue that they still have choices that can save them money.
There are a variety of different types of gas and electricity plan that are currently out there for prospective customers to consider. Some plans offer fixed rate deals , these allow you to be sheltered from price rises over an agreed period of time. Other plans allow you to manage your entire account online, making it easier and more efficient for you to handle your energy supply.
The Bayou City is diverse in its population, culture and electricity rates. Houston attracts college students who attend well-known schools in the area such as Texas Southern University, University of Houston and Rice University. Also, Houston's entertainment and year-round events appeal to young couples and families. Attend an Astros game in Minute Maid Park or visit the Houston Zoo – there's always something happening in H-town.
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