“The whole business model of the industry is to get people in on the promotional rates and then jack up their rate when the promotional rates end,” said Trent Crow, a former JP Morgan energy trader and founder of Real Simple Energy, a website that helps consumers find low-cost electricity plans. “I don’t think people realize how much they are overpaying.”
As a result, power companies have shut down Texas coal plants unable to compete with lower-cost generators. Meanwhile, the low electricity prices of recent years — a function of cheap natural gas — and small profits have discouraged companies from investing in new power plants. ERCOT, which oversees about 90 percent of the state’s power grid, said power reserves that are called on when demand peaks on the hottest summer days have shrunk to the lowest levels since Texas deregulated power markets in 2002.

Even though customers in deregulated cities routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated cities like Houston and regulated cities like San Antonio have dwindled to the narrowest point ever to 8.8 percent. Back in 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.
If you’re looking for cheap electricity in Houston, TX, you’ve come to the right place. We compiled the best electricity plans in Houston from the top providers, ensuring that each electricity company we select meets our high standards for business stability, eco-friendliness, and transparent pricing. You can rest easy knowing you’re choosing the best from the best.
REPs sell electricity rates to Houston energy consumers, but transmission and distribution service providers (TDSPs) deliver the supply of electricity. In Houston, CenterPoint Energy serves as the area's TDSP and works with about 85 REPs. If your power goes out, immediately report the issue to CenterPoint Energy, not your REP. Use the following phone numbers to get in touch with your Houston TDSP.

Energy deregulation has been in place for several years however there are still a lot of people who are confused or who have not fully understand the implications, structure, details and workings of energy deregulation. Many simply know that energy deregulation means people now have the power to choose their electric companies – a diversion from the previous system where a single utility company provides services for the generation, transmission and distribution of electricity.
For commercial customers, understanding a few basic details of your electricity consumption can make a big difference in the prices offered by retail providers. We are able to provide a proposal based on estimated and historical usage for your business that will organize the best offers the market has to offer. Residential rates are organized and continuously updated to ensure you are getting the best price from the strongest suppliers .

ElectricityPlans makes shopping for electricity plans simple and intuitive. We give you the search tools you need to narrow your electricity plan search to specific contract lengths. In addition, you can use advanced search to narrow the search for the perfect electricity plan even further by searching for 100% renewable, prepaid plans, or electricity + extra stuff, for example. We also show each plan’s popularity over the past 30 days so you know what other electricity shoppers have selected.
Texas consumers can save hundreds of dollars each year by shopping for electricity, but most don’t seek out better deals, overwhelmed by the number and complexity of power plans on the state’s Power to Choose website, wary of fine print in too-good-to-be true offers, or just too busy to spend time calculating whether free nights and weekends offset the higher rates they pay during the week.
As the largest city in Texas, Houston has a lot to offer – great shopping, out-of-this-world attractions, theaters, museums, a world-class culinary scene and more. At TXU Energy, we love being part of this diverse and exciting city. We’ve been providing Houston electricity for years – offering straightforward pricing and great plans designed to fit your household’s needs. It’s what’s made us the #1 choice for Texas electricity service.
CenterPoint Intelligent Energy Solutions LLC, IES, which manages TrueCost, is not the same legal entity as CenterPoint Energy Resources Corp. (CERC) or CenterPoint Energy Houston Electric, LLC (CEHE), nor is IES regulated by the Railroad Commission of Texas or the Public Utility Commission of Texas. You do not have to buy products or services from IES in order to continue to receive quality regulated services from CERC or CEHE.

In finding you the best Texas electric rates, we only list electric companies that have great business stability, excellent service, environmental awareness, and transparent pricing. This protects you from providers that could soon go out of business, are unattentive to customers, are environmentally unsound, or may end up charging you a higher rate than advertised.


There are approximately 5,000 businesses associated with the energy industry in Houston, which is why the city is known as the world's "Energy Capital." Houston is home to more than 2 million people and is one of the most populated areas in the United States. City homeowners, renters and business owners get to choose between energy companies in Houston to supply their electricity. In Houston, one electricity supply rate won't fit the needs of all energy users. Therefore, it's important for consumers to use electric choice to shop for the best plan for them.
×